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Leveraging Positioning for business growth

The Speakership team has a deep understanding of the 6 core strategies for generating business growth: Positioning, Recommendation, Referral, Relationships, Sales and Marketing. While many businesses struggle to get a return on their investment from advertising, positioning through expertise and Thought Leadership generates 5 times the influence of marketing alone.

Using the Thought Leadership Marketing Model we can deliver specific solutions to create the highest impact strategy for your business.

The Speakership team has a deep understanding of the 6 core strategies for generating business growth: Positioning, Recommendation, Referral, Relationships, Sales and Marketing. While many businesses struggle to get a return on their investment from advertising, positioning through expertise and Thought Leadership generates 5 times the influence of marketing alone. Using the Thought Leadership Marketing Model we can deliver specific solutions to create the highest impact strategy for your business.

Put simply the goal is to leverage the power of positioning. 

Perfect for... 

  • Start up businesses that need a fast go to market strategy.
  • Mature businesses needing to position key staff for a succession plan.
  • Service and information businesses that need to become the market leaders.
  • Any entrepreneur who knows they need to do more with their business.

It's about competitive advantage. Go to your market and become the advice leader, set the pace that others follow. A plan that has you as the main entrepreneur (in bootstrap) or some of your key staff (in mature growth), presenting and publishing ideas that lead your industry is good business.

What we need to realise is that there is often a better way to deliver value into the marketplace.  This program helps entrepreneurs nail their business growth model. It helps them understand what it is they know, who actually values that and how best to deliver it to the market.

Using a process that’s been market tested and refined for more than 20 years this program will help drive measurable business impacts.



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